Direct mail is a marketing channel that uses physical mail to reach customers directly. It allows businesses to send personalised messages, offers or information to a targeted audience through postal delivery.
Letters in plain envelopes look important right away, separating them from obvious ads or flyers at the mailbox. This initial trust gets your message safely inside the home, where it receives the full attention needed to convert customers.
Pingen completely automates the production and delivery of your letters. Your documents are printed at regional hubs closest to your recipients and handed directly to local postal networks. This ensures faster delivery times and preferred postage rates with zero manual effort.
Monitor the progress of every single letter from production to postal handover. Real-time tracking updates show you exactly when your documents are processed, printed, and successfully handed to the post.
Track undeliverable mail automatically inside your dashboard. Simple delivery reports flag wrong or outdated addresses early, making it easy to fix errors and keep your customer database clean.
Our intuitive WebApp makes managing postal mailings a breeze.
With Pingen, sending postal letters is as simple as sending emails.
Letters are printed close to the recipient for fast and cost-effective delivery.
We ensure secure data processing and offer full control over data retention.
Our pricing is simple - you pay only per letter. Start with no commitments and benefit from the best rates.
“At Pingen, we’ve automated the entire direct mail workflow. We focus on the A4 format because enclosed letters deliver a high ROI, instant mailbox authority, and a level of perceived importance that postcards and digital channels simply cannot match.”
Graem Lourens, co-founder and CTO of Pingen